Web Services:

Driving Force Marketing is a full service agency with high performance creative strategies and cutting edge technologies designed to deliver increased sales.  Long-term approaches and messages match our clients' business style, products, and customers.

Web Site Management

• Lead Processing – Making sure your opportunities are getting to you …and where they need to go.
• Specials – Current and effective specials for all departments are listed and updated on a regular basis.
• Site Development – Working with your web site provider and utilizing the most current and effective technologies, your site is maintained with the consumer’s needs and wants as a priority.

Search Engine Optimization

• Meta Tag – Through the use of meta tags and phrasing, your site is made to rise in the relevance listings in Web Crawler processing.
• Search Term Analysis and Design – Creating more efficient and effective ways for consumers to find your web site.
• Search Engine Listings – Through the use of ever changing methods, your listings will be brought to the top of every major search engine.

Response Testing and Analysis

• Mystery Shopping – This process focuses on the response time of your internet department and that of your competitors.
• Response Content – What are you and your competitors saying and offering to the market? How can you take advantage?

Internet Department Consultation

• Process Analysis – The integration of your internet department’s methods with other known successful practices. Intended to maximize the hundreds of opportunities that come into your store.
• Vendor Examination – Through extensive market experience and solid lead track research, we can determine a proven road map to winning third-party lead provider relationships.